New York Knicks point guard Jeremy Lin recently appeared on the cover of Sports Illustrated two weeks in a row. Honestly, that might have been the worst thing for his career.

As the first American-born player of Chinese descent playing in the NBA, people seem to want Lin to be a star. Frankly, he's just not good enough. At best, he's an average NBA point guard. He can score a little bit. He's not bad at creating for his teammates, but he turns it over too much. Defensively, he's a disaster.

And because of all the media attention he's received, he's a marked man in the NBA.

Bulls point guard Derrick Rose was ready for him Monday night. The reigning MVP totaled 32 points, seven assists and six rebounds during Chicago's 104-99 win over New York, and you get the sense Rose was pissed he didn't score 50.

Lin has been getting torched repeatedly by opposing point guards during the Knicks' current six-game losing streak. Philadelphia's Lou Williams scored 28 in a Sixers' win on Sunday. Before that, Milwaukee's Brandon Jennings piled up 25 points against the Knicks. San Antonio's Tony Parker lit up New York for 32 points, and of course, Boston's Rajon Rondo had a career day against Lin -- 18 points, 20 assists, 17 rebounds. And, oh, by the way, New Jersey's Deron Williams scored 38 against the Knicks on Feb. 20.

It really isn't Lin's fault. He didn't ask ESPN or Sports Illustrated to make him into a superstar. He seems like a fairly humble guy, actually. Unfortunately for Lin, every other point guard in the league is sick of hearing about him and looking to make a statement whenever they see him.

I think it's going to be a pretty rough ride for this poor kid from here on out. His 15 minutes are up.