Some business owners are saying downtown is becoming "the high-rent district," while some landlords are saying it depends who your landlord is and how long you've been a tenant. But all agree having a set business plan and knowing what you're getting yourself into is the key to successfully launching a small business downtown.
The Downtown Naperville Alliance says plenty of the stores downtown aren't corporate owned, but others aren't so sure new mom-and-pop shops can make it.
Let's be realistic, Naperville is an expensive place to live, shop and dine, so any small business trying to make a go of it here should have a well-though-out plan and enough cash to last until customers are established. Visitors come from miles around to puruse the merchandise and eat the fine food.
That said, What do you think of the mix of stores downtown? Have you had a bad or good experience renting space there? Any particular niche missing?